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Marketing Technology Manager

Date Posted: 11/21/2023

Job #1631026
Mountain View, CA

Marketing Technology Manager
6+ Month Contract
Remote, must live in PST, MST, or CST


  • Bring the customer experience strategy to life in a durable, scalable, and measurable
way, leveraging our data, channels, and personalization tools.
  • Collaborate with marketing stakeholders to understand audience targeting requirements and
translate them into actual audience targeting rules and data points across various marketing
  • Identify, discover, and validate data required to support campaign audience
segmentation and personalization.
  • Conduct campaign investigations to troubleshoot possible issues (data, targeting rules,
experiment, campaign set up, etc.), and articulate problems with internal groups. Drive issues
to resolution.
  • Partner with the data engineering/tech teams to plan data requirements and build pipelines
from customer data lakes to marketing platforms in order to use the data in campaigns
  • Manage multiple timelines and milestones with the marketing, technical, and analytics
teams. Drive projects to meet launch dates.
  • Communicate across departments and leadership levels data and technical
requirements and use cases to prioritize work across teams.
  • Evaluate, implement and maintain new technologies including add-on apps to improve
campaign optimization. Be open to learning new marketing automation tools.

Required Skills:
  • 5+ years of experience in Marketing Automation/Marketing Operations/CRM/Marketing
  • Experience using marketing automation platforms like Adobe, Marketo, Salesforce, Eloqua,
HubSpot, Pardot, etc.
  • Experience using a Customer Data Platform (CDP) and Customer Journey Orchestration
(CJO) a plus
  • Experience with segmentation, personalization, and fully automating campaigns utilizing
data feeds and customer action triggers (not list uploads)
  • Experience marketing SaaS, apps or similar online or eCommerce services or products
  • Ability to be nimble with evolving requirements and responsibilities
  • Comfortable speaking technically to different stakeholders: Analytics, Marketing,
Martech, Finance
  • Strong problem solving and analytical skills
  • Comfortable in a fast-paced environment
  • Ability to manage multiple complex projects
  • Solutions oriented, agile marketing mind-set
  • Confident articulating recommendations based on learnings, data and insights
  • Ability to work independently and cross-functionally in highly matrixed organization

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