We have partnered with our client in their search for a Marketing Specialist II
Connect with internal stakeholders (via email or kick off meetings) to discuss goals, requirements, timing and next steps for a prioritized list of incoming campaign requests.
Collaborate closely with Marketing Managers, other internal or external stakeholders to identify requirements and align on specific questions relating to the execution of campaigns, including change requests.
Build Email, Push and SMS campaign logic, including ad-hoc campaigns and automations based on customer data, event triggers and more.
Build segments and audiences using existing segmentation tools.
Basic HTML troubleshooting and building of emails within the Email Service Provider interface.
Perform manual quality assurance of your work, with extreme attention to detail, and be the second pair of eyes for other campaign producers.
Run ad-hoc and set up automated reporting using the ESP reporting tools, and Tableau campaign dashboards.
Help us improve!
Be part of the thinking, bring your ideas, recommendations and best practices to help us constantly evolve how we work, establish new, smarter, faster ways of working.
Experience building and sending emails from Braze preferable, with 1+ years of experience working in the platform
Intermediate knowledge of HTML, with the ability to troubleshoot and tweak the HTML if necessary to correct bugs/issues.
Intermediate of a marketing script language (liquid script preferred)