POSITION TITLE: Director, Franchise Development
LOCATION: Atlnata, Tampa, Sarasota FL OR Remote
POSITION SUMMARY/OBJECTIVE: Responsible for developing, administrating, and delivering the process necessary for achieving the company’s franchise unit growth goals. Identifying, attracting, and signing professionally and financially qualified franchise owners.
QUALIFICATIONS:
- 5+ years track record of success in franchise sales
- Understanding of state and federal laws concerning franchise sales and disclosures, including a Franchise Disclosure Document (FDD)
- Thorough understanding of methods creating franchise sales leads including digital, print, social media, Discovery Days, trade shows, and direct contact
- Preference to candidates with B.A. in Sales, Marketing, Communications, or related field
- No litigation or bankruptcy history that would require disclosure under state or federal franchise laws
- Able to represent the Discovery Point brand in a positive and professional manner
- Highest level of professional integrity
PRIMARY RESPONSIBILITIES
- Implement innovative and effective sales programs from lead generation to sale close
- Implement a franchise CRM to manage all sales leads
- Generate and track franchise sales leads
- Generate continuing campaigns for prospects
- Provide appropriate reporting to management
- Attend trade specific sales shows
- Timely respond to potential franchise owner applicants and contacts
- Establish sales benchmarks and meet sales goals
- Travel as needed, including weekends
SKILLS
- Excellent verbal and written communication skills
- Demonstrated expertise at presenting and delivering key messages
- Proven record in executing a growth strategy for the organization
- Strong organizational skills
- Strong presentation skills
- Professionalism and accountability
- Ability to work in self-directed environment
- Experience with lead generation software
- Experience with professional social media, including LinkedIn, Twitter, and Facebook
- Familiar with marketing, advertising, and overall branding practices
- Working knowledge of Microsoft Word, Excel, PowerPoint, etc.
