Content & Brand Management Director (Closed)

The Lucas Group is searching for a talented and enthusiastic Content & Brand Management Director to add as a key member of our client’s Marketing team. Our client is a leading law firm with a dynamic and enterprising approach, and is building a leading Marketing function.

The Content & Brand Management Director will build, lead and manage a team of content and communications professionals who will work alongside the firm’s CMO, Chairman, COO, C-suite, Practice Group Leaders, other firm attorneys, and members of the national Business Development and Marketing Team. The Content & Brand Management Director will develop and implement a center of excellence in the firm and establish a team of excellent writers and content managers.

RESPONSIBILITIES

• Conceptualize, develop and manage strategic content from project inception to project delivery—research, content development, editing, proofing, and project management of deadline-driven deliverables firm wide on a regional and national level.
• Create, lead and enforce the firm’s national brand guidelines and standards.

· Manage a team of writers who will take ownership of all content on the firm’s website and help position the firm to an external audience with “on brand” messaging day-to-day.

· Develop written marketing materials, serve as quality control for marketing deliverables, conduct research as necessary and generally support the firm's business development activities.

· Work with the CMO, Sr. BD/Marketing Managers and Communications Director on developing the firm’s branding and message platform, and integrating it into all internal and external communications.

• Overhaul and maintain the firm’s website content, ensuring “a one firm voice”, producing marketing and business development collateral with key partners and the senior leadership.

REQUIREMENTS

· BA/BS in English, Journalism, Communications or a related field is required. Master’s is preferred.

· 10+ years content development and management experience within a law firm, professional services and/or Enterprise-level organization is required.

· 5+ years’ experience in leading highly skilled communications and content team in a matrix-based environment is required.

· Experience working at the highest levels within an organization or law firm, including the Chairman and all firm leadership.

· Experience creating a strategic marketing plan and executing on action items to achieve goals.

· Editorial mindset that seeks to understand what audiences consume and how to create it.

· Superior oral and written communication and interpersonal skills.

· Ability to write for varied audiences including websites and Internet media: search engine optimization, blogs, and online newsletters/magazines.

· Strong leadership abilities, people and project management skills, and an ability to identify and implement creative solutions to enhance productivity, efficiency, and effectiveness of operations, systems and procedures.

· Excellent knowledge of Microsoft Windows and Office suite (e.g. Word, Excel, PowerPoint and Outlook) applications required.

This Content & Brand Management Director requires professional and prudent communications working in a team environment with a diverse group of associates. The Content & Brand Management Director should be a team player with strong organizational and writing skills and a sharp attention to detail. He/she should be able to communicate accurately and professionally with both internal and external clients and vendors and to work independently and complete tasks efficiently with minimal oversight. If you like new challenges every day and are charged up by a fast paced environment, this is an exciting opportunity for you.

If qualified and interested please email your resume and portfolio of writing samples to Amanda Cooper at the Lucas Group at acooper@lucasgroup.com.

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