Chief Marketing Officer (Closed)

Job Information:

Description:

The Lucas Group is searching for an experienced and talented Chief Marketing Officer to add as a key member of our client’s team in Cincinnati, Ohio. The Chief Marketing Officer should be a B2C marketing leader with a holistic and hands-on marketing mindset who will work cross functionally as well as lead Marketing, Digital, Marketing Analytics and Business Transformation teams for our client.

Experience Requirements:

• BA/BS in Marketing, Communications or a related field is required. MBA is preferred.
• 20+ years’ experience, including leadership of a broad-based marketing organization, including omni-channel is required.
• Extensive B2C digital marketing (and traditional) experience is required.
• Breadth of management experience to leverage and share best practices throughout the organization.
• Digital Marketing experience across all platforms (including social media, mobile, programmatic, paid media and marketing automation).
• Proven record of functional transformation, innovation, change management, and budget and resource management.
• Demonstrated consumer centric/market focus and the capacity to create and lead the implementation of strategic, creative, and fiscally sound programs that drive business results.
• Proven track record leading a marketing organization contributing to strong, consistent growth.
• Experience transforming from traditional brick and mortar business into Ecommerce.
• Extensive hands-on experience in creating the strategy and plans for new brands and services.

Responsibilities:

• Work with key stakeholders to drive priorities for revenue growth and communicate progress.
• Plan and direct the market mix including product, placement (channel) and promotion.
• Drive measurable ROI based on deep understanding of the market and data analytics.
• Create a data-driven, customer-centric approach with differentiated objectives and programs by product and channel to drive profitable growth.
• Initiate, maintain and expand lead generation and lead nurturing.
• Develop all brand messaging and integrate all communication strategies across media and distribution channels.
• Understand customer experience and journey and engage with retail and online teams to assist with retention.

This Chief Marketing Officer position does requires relocation to Cincinnati, Ohio and also requires professional and prudent communications working in a team environment with a diverse group of associates. If you like new challenges every day and are charged up by a fast paced environment, this is an exciting opportunity for you.

If qualified and interested please email your resume to Amanda Cooper at the Lucas Group at acooper@lucasgroup.com.

Follow me on LinkedIn for new roles and industry information at: https://www.linkedin.com/in/lucasgroupcreativeamanda/

Lucas Group is North America's premier executive search firm. Since 1970, our culture and methodologies have driven superior results. We assist mid-tier to Fortune 500 clients find transcendent, executive talent; candidates fully realize their career ambitions; and associates find professional success. Headquartered in Atlanta, GA with 15 regional offices, our trusted, consultative, and passionate recruitment professionals combine industry depth and geographic breadth to deliver superior results. To learn more, please visit Lucas Group at www.lucasgroup.com.